Media Assessment Limited - Accounts to registrar (filleted) - small 18.2

Media Assessment Limited - Accounts to registrar (filleted) - small 18.2


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REGISTERED NUMBER: 03083408 (England and Wales)












UNAUDITED FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JULY 2020

FOR

MEDIA ASSESSMENT LIMITED

MEDIA ASSESSMENT LIMITED (REGISTERED NUMBER: 03083408)






CONTENTS OF THE FINANCIAL STATEMENTS
for the year ended 31 July 2020




Page

Company Information 1

Abridged Balance Sheet 2

Notes to the Financial Statements 4


MEDIA ASSESSMENT LIMITED

COMPANY INFORMATION
for the year ended 31 July 2020







DIRECTORS: Ms N Yershon
Mr M L Yershon





SECRETARY: Mr M L Yershon





REGISTERED OFFICE: 9a Grove Park
Wanstead
London
E11 2DN





REGISTERED NUMBER: 03083408 (England and Wales)





ACCOUNTANTS: Raffingers LLP
Chartered Certified Accountants
19-20 Bourne Court
Southend Road
Woodford Green
Essex
IG8 8HD

MEDIA ASSESSMENT LIMITED (REGISTERED NUMBER: 03083408)

ABRIDGED BALANCE SHEET
31 July 2020

2020 2019
Notes £    £    £    £   
FIXED ASSETS
Tangible assets 4 502 670

CURRENT ASSETS
Debtors 5,434 3,205
Cash at bank 34,726 95,643
40,160 98,848
CREDITORS
Amounts falling due within one year 4,241 40,417
NET CURRENT ASSETS 35,919 58,431
TOTAL ASSETS LESS CURRENT
LIABILITIES

36,421

59,101

PROVISIONS FOR LIABILITIES 95 127
NET ASSETS 36,326 58,974

CAPITAL AND RESERVES
Called up share capital 10,000 10,000
Retained earnings 26,326 48,974
SHAREHOLDERS' FUNDS 36,326 58,974

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 July 2020.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 July 2020 in accordance with Section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for:
(a)ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act
2006 and
(b)preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of
each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections
394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial
statements, so far as applicable to the company.

MEDIA ASSESSMENT LIMITED (REGISTERED NUMBER: 03083408)

ABRIDGED BALANCE SHEET - continued
31 July 2020


The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

All the members have consented to the preparation of an abridged Income Statement and an abridged Balance Sheet for the year ended 31 July 2020 in accordance with Section 444(2A) of the Companies Act 2006.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 22 October 2020 and were
signed on its behalf by:





Ms N Yershon - Director


MEDIA ASSESSMENT LIMITED (REGISTERED NUMBER: 03083408)

NOTES TO THE FINANCIAL STATEMENTS
for the year ended 31 July 2020

1. STATUTORY INFORMATION

Media Assessment Limited is a private company, limited by shares , registered in England and Wales. The
company's registered number and registered office address can be found on the Company Information page.

The presentation currency of the financial statements is the Pound Sterling (£).


2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Turnover
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates,
value added tax and other sales taxes.

Tangible fixed assets
Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.
Plant and machinery - 25% on cost
Computer equipment - 33% on cost

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the
extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or
substantively enacted by the balance sheet date.

Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance
sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from
those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that
have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the
timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will
be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Short term debtors and creditors
Short term debtors and creditors with no stated interest rate are recorded at transaction price. Any losses arising
from impairment are recognised in the profit and loss account.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 1 (2019 - 1 ) .

MEDIA ASSESSMENT LIMITED (REGISTERED NUMBER: 03083408)

NOTES TO THE FINANCIAL STATEMENTS - continued
for the year ended 31 July 2020

4. TANGIBLE FIXED ASSETS
Totals
£   
COST
At 1 August 2019
and 31 July 2020 18,577
DEPRECIATION
At 1 August 2019 17,907
Charge for year 168
At 31 July 2020 18,075
NET BOOK VALUE
At 31 July 2020 502
At 31 July 2019 670

5. RELATED PARTY DISCLOSURES

At the balance sheet date, the company owed the directors £2,502 (2019 - £27,502).