Fizz Experience Limited - Limited company accounts 18.2

Fizz Experience Limited - Limited company accounts 18.2


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REGISTERED NUMBER: 02031289 (England and Wales)















STRATEGIC REPORT, REPORT OF THE DIRECTORS AND

FINANCIAL STATEMENTS FOR THE YEAR ENDED 31 MARCH 2019

FOR

FIZZ EXPERIENCE LIMITED

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)






CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 MARCH 2019




Page

Company Information 1

Strategic Report 2

Report of the Directors 4

Report of the Independent Auditors 6

Statement of Comprehensive Income 8

Statement of Financial Position 9

Statement of Changes in Equity 10

Notes to the Financial Statements 11


FIZZ EXPERIENCE LIMITED

COMPANY INFORMATION
FOR THE YEAR ENDED 31 MARCH 2019







DIRECTORS: D W Pinner
D R Curtis





SECRETARY: D W Pinner





REGISTERED OFFICE: The Atrium
Curtis Road
Dorking
Surrey
RH4 1XA





REGISTERED NUMBER: 02031289 (England and Wales)





AUDITORS: Vista Audit LLP
Chartered Accountants
Statutory Auditor
Chancery House
3 Hatchlands Road
Redhill
Surrey
RH1 6AA

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

STRATEGIC REPORT
FOR THE YEAR ENDED 31 MARCH 2019

The directors present their strategic report for the year ended 31 March 2019.

PRINCIPAL ACTIVITIES AND REVIEW OF BUSINESS
The principal activity of the company during the year was that of the provision of promotion and demonstration services.

The business has continued to deepen its relationship with existing long standing customers. Growth is an organisational
goal but the directors are focussed on ensuring it is never at the expense of current operations.

The directors are closely involved in the day to day running of the business and whilst pleased with progress will not
become complacent and continue to look at ways to improve efficiencies and reduce costs.

The directors consider the principal risks and uncertainties facing the business to be:

1. Exposure to bad debts

The directors minimise the exposure to this risk by regular management reviews of trade debts and the credit worthiness
of key customers.

2. Economic recession/worsening financial markets

The company operates with low fixed overheads so it is able to respond quickly to changes in the economic
environment.

FINANCIAL RISK MANAGEMENT
The company's working capital requirements are met principally out of its invoice discounting arrangement. The
company's key financial risks and the measures taken to mitigate them are outlined below:

Price risk
Due to the nature of the financial instruments used by the company there is no exposure to price risk.

Interest rate risk
The company's interest rate exposure arises mainly from its interest-bearing borrowings. The company regularly reviews
its funding arrangements to ensure they are competitive within the marketplace.

Credit risk
The company manages its exposure to risk from credit sales by the terms of its invoice discounting facility and through
continuous monitoring of new and existing customers credit worthiness, taking into account customer protection limits.

Liquidity/cashflow risk
The directors monitor cash flow carefully, and the company has agreed overdraft facilities with its bankers in order to
manage cash flow fluctuations.


FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

STRATEGIC REPORT
FOR THE YEAR ENDED 31 MARCH 2019

KEY PERFORMANCE INDICATORS
The company uses a series of key performance indicators to monitor the performance of the business. They include, but
are not limited to, the following;

a) the number of demos achieved
b) the gross profit margin
c) the net profit margin

2019 2018
Number of Demos 76,231 72,364
Gross Profit Margin 14.10% 14.64%
Net Profit Margin 1.43% 1.49%

Gross profit margin has decreased due to the increase in the National Living Wage.

ON BEHALF OF THE BOARD:





D W Pinner - Director


16 December 2019

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

REPORT OF THE DIRECTORS
FOR THE YEAR ENDED 31 MARCH 2019

The directors present their report with the financial statements of the company for the year ended 31 March 2019.

PRINCIPAL ACTIVITY
The principal activity of the company in the year under review was that of promotions and demonstrations services.

DIVIDENDS
Interim dividends were issued during the year on 31 March 2019 as follows:

Ordinary 20p per share £44.44 per share Paid on 22 March 2019

The total distribution of dividends for the year ended 31 March 2019 is £4,000.

RESEARCH AND DEVELOPMENT
The company continued its investment in research and development during the year. Further costs in respect of this have
been capitalised in the balance sheet. The amount capitalised in the year was £118,392.

An amount of £96,077 has been written off costs previously capitalised recognising developments in technology.

FUTURE DEVELOPMENTS
The directors are confident that with continued investment to improve efficiencies and reduce costs in 2019/20 the
business will continue to go from strength to strength.

DIRECTORS
The directors shown below have held office during the whole of the period from 1 April 2018 to the date of this report.

D W Pinner
D R Curtis

Other changes in directors holding office are as follows:

Mrs J F Pinner - resigned 19 September 2018

FINANCIAL INSTRUMENTS
The company's financial risk management objectives consist of identifying and monitoring those risks which have an
adverse impact on the value of the company's financial assets and liabilities or on the reported profitability and on the
cash flows of the company. The company's principal financial instruments are cash and invoice discounting facility from
its bank.

GOING CONCERN
The company meets its day-to-day working capital requirements through its cash reserves. The company's forecasts and
projections, taking account of reasonable changes in trading performance, show that the company is able to operate
within the level of its current facilities and has adequate resources to continue in operational existence for the
foreseeable future. The company therefore continues to adopt the going concern basis in preparing its financial
statements.

DISABLED EMPLOYEES
The company gives full consideration to applications for employment from disabled persons where the requirements of
the job can be adequately fulfilled by a handicapped or disabled person. Where existing employees become disabled, it
is the company's policy wherever practicable to provide continuing employment under normal terms and conditions and
to provide training and career development and promotion to disabled employees wherever appropriate.

EMPLOYEE INVOLVEMENT
During the year, the policy of providing employees with information about the company has been continued through
internal media methods in which employees have also been encouraged to present their suggestions and views on the
company's performance. Regular meetings are held between local management and employees to allow a free flow of
information and ideas. Certain employees participate directly in the success of the business through the company's profit
sharing schemes.


FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

REPORT OF THE DIRECTORS
FOR THE YEAR ENDED 31 MARCH 2019

DISCLOSURE IN THE STRATEGIC REPORT
The company has chosen in accordance with Section 414C(11) of the Companies Act 2006 (Strategic Report and
Directors' Report) Regulations 2013 to set out within the company's Strategic Report the Company's Strategic Report
Information Required by Schedule 7 of the Large and Medium Sized Companies and Groups (Accounts and Reports)
Regulation 2008. This includes information that would have been included in the business review and details of the
principal risks and uncertainties.

STATEMENT OF DIRECTORS' RESPONSIBILITIES
The directors are responsible for preparing the Strategic Report, the Report of the Directors and the financial statements
in accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements for each financial year. Under that law the directors
have elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting
Practice (United Kingdom Accounting Standards and applicable law), including Financial Reporting Standard 102 'The
Financial Reporting Standard applicable in the UK and Republic of Ireland'. Under company law the directors must not
approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the
company and of the profit or loss of the company for that period. In preparing these financial statements, the directors
are required to:

-select suitable accounting policies and then apply them consistently;
-make judgements and accounting estimates that are reasonable and prudent;
-prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will
continue in business.

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the
company's transactions and disclose with reasonable accuracy at any time the financial position of the company and
enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for
safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud
and other irregularities.

STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITORS
So far as the directors are aware, there is no relevant audit information (as defined by Section 418 of the Companies Act
2006) of which the company's auditors are unaware, and each director has taken all the steps that he ought to have taken
as a director in order to make himself aware of any relevant audit information and to establish that the company's
auditors are aware of that information.

AUDITORS
The auditors, Vista Audit LLP, will be proposed for re-appointment at the forthcoming Annual General Meeting.

ON BEHALF OF THE BOARD:





D W Pinner - Director


16 December 2019

REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF
FIZZ EXPERIENCE LIMITED

Opinion
We have audited the financial statements of Fizz Experience Limited (the 'company') for the year ended 31 March 2019
which comprise the Statement of Comprehensive Income, Statement of Financial Position, Statement of Changes in
Equity and Notes to the Financial Statements, including a summary of significant accounting policies. The financial
reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting
Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and
Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:
-give a true and fair view of the state of the company's affairs as at 31 March 2019 and of its profit for the year then
ended;
-have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and
-have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law.
Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the
financial statements section of our report. We are independent of the company in accordance with the ethical
requirements that are relevant to our audit of the financial statements in the UK, including the FRC's Ethical Standard,
and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit
evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern
We have nothing to report in respect of the following matters in relation to which the ISAs (UK) require us to report to
you where:
- the directors' use of the going concern basis of accounting in the preparation of the financial statements is not
appropriate; or
- the directors have not disclosed in the financial statements any identified material uncertainties that may cast
significant doubt about the company's ability to continue to adopt the going concern basis of accounting for a period
of at least twelve months from the date when the financial statements are authorised for issue.

Other information
The directors are responsible for the other information. The other information comprises the information in the Strategic
Report and the Report of the Directors, but does not include the financial statements and our Report of the Auditors
thereon.

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise
explicitly stated in our report, we do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing
so, consider whether the other information is materially inconsistent with the financial statements or our knowledge
obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or
apparent material misstatements, we are required to determine whether there is a material misstatement in the financial
statements or a material misstatement of the other information. If, based on the work we have performed, we conclude
that there is a material misstatement of this other information, we are required to report that fact. We have nothing to
report in this regard.

Opinions on other matters prescribed by the Companies Act 2006
In our opinion, based on the work undertaken in the course of the audit:
- the information given in the Strategic Report and the Report of the Directors for the financial year for which the
financial statements are prepared is consistent with the financial statements; and
- the Strategic Report and the Report of the Directors have been prepared in accordance with applicable legal
requirements.

REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF
FIZZ EXPERIENCE LIMITED


Matters on which we are required to report by exception
In the light of the knowledge and understanding of the company and its environment obtained in the course of the audit,
we have not identified material misstatements in the Strategic Report or the Report of the Directors.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you
if, in our opinion:
- adequate accounting records have not been kept, or returns adequate for our audit have not been received from
branches not visited by us; or
- the financial statements are not in agreement with the accounting records and returns; or
- certain disclosures of directors' remuneration specified by law are not made; or
- we have not received all the information and explanations we require for our audit.

Responsibilities of directors
As explained more fully in the Statement of Directors' Responsibilities set out on page five, the directors are responsible
for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such
internal control as the directors determine necessary to enable the preparation of financial statements that are free from
material misstatement, whether due to fraud or error.

In preparing the financial statements, the directors are responsible for assessing the company's ability to continue as a
going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of
accounting unless the directors either intend to liquidate the company or to cease operations, or have no realistic
alternative but to do so.

Auditors' responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from
material misstatement, whether due to fraud or error, and to issue a Report of the Auditors that includes our opinion.
Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs
(UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are
considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic
decisions of users taken on the basis of these financial statements.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting
Council's website at www.frc.org.uk/auditorsresponsibilities. This description forms part of our Report of the Auditors.

Use of our report
This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the
Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those
matters we are required to state to them in a Report of the Auditors and for no other purpose. To the fullest extent
permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's
members as a body, for our audit work, for this report, or for the opinions we have formed.




Susan Jones FCA (Senior Statutory Auditor)
for and on behalf of Vista Audit LLP
Chartered Accountants
Statutory Auditor
Chancery House
3 Hatchlands Road
Redhill
Surrey
RH1 6AA

16 December 2019

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

STATEMENT OF COMPREHENSIVE INCOME
FOR THE YEAR ENDED 31 MARCH 2019

2019 2018
Notes £    £   

TURNOVER 4 13,764,130 13,326,792

Cost of sales 11,823,908 11,376,373
GROSS PROFIT 1,940,222 1,950,419

Administrative expenses 1,743,578 1,752,851
196,644 197,568

Other operating income - 649
OPERATING PROFIT and
PROFIT BEFORE TAXATION 196,644 198,217

Tax on profit 8 4,635 5,595
PROFIT FOR THE FINANCIAL YEAR 192,009 192,622

OTHER COMPREHENSIVE INCOME - -
TOTAL COMPREHENSIVE INCOME
FOR THE YEAR

192,009

192,622

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

STATEMENT OF FINANCIAL POSITION
31 MARCH 2019

2019 2018
Notes £    £    £    £   
FIXED ASSETS
Intangible assets 10 174,955 203,066
Tangible assets 11 38,127 31,167
Investments 12 11 3,583
213,093 237,816

CURRENT ASSETS
Debtors 13 3,029,654 2,489,118
Cash at bank and in hand 49,316 148,791
3,078,970 2,637,909
CREDITORS
Amounts falling due within one year 14 1,797,962 1,569,633
NET CURRENT ASSETS 1,281,008 1,068,276
TOTAL ASSETS LESS CURRENT
LIABILITIES

1,494,101

1,306,092

CAPITAL AND RESERVES
Called up share capital 18 18 18
Capital redemption reserve 19 20 20
Retained earnings 19 1,494,063 1,306,054
SHAREHOLDERS' FUNDS 1,494,101 1,306,092

The financial statements were approved and authorised for issue by the Board of Directors on 16 December 2019 and
were signed on its behalf by:





D W Pinner - Director


FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

STATEMENT OF CHANGES IN EQUITY
FOR THE YEAR ENDED 31 MARCH 2019

Called up Capital
share Retained redemption Total
capital earnings reserve equity
£    £    £    £   

Balance at 1 April 2017 18 1,163,432 20 1,163,470

Changes in equity
Dividends - (50,000 ) - (50,000 )
Total comprehensive income - 192,622 - 192,622
Balance at 31 March 2018 18 1,306,054 20 1,306,092

Changes in equity
Dividends - (4,000 ) - (4,000 )
Total comprehensive income - 192,009 - 192,009
Balance at 31 March 2019 18 1,494,063 20 1,494,101

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 MARCH 2019

1. STATUTORY INFORMATION

Fizz Experience Limited is a private company, limited by shares , registered in England and Wales. The
company's registered number and registered office address can be found on the Company Information page.

The presentation currency of the financial statements is the Pound Sterling (£).


2. STATEMENT OF COMPLIANCE

These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" and the Companies Act 2006.

3. ACCOUNTING POLICIES

Basis of preparing the financial statements
The financial statements have been prepared under the historical cost convention.

The directors have considered the company's financial operating requirements for the forthcoming year and
expect the company will have sufficient cash reserves to meet those requirements and this is why they continue to
adopt the going concern basis of accounting.

Financial Reporting Standard 102 - reduced disclosure exemptions
The company has taken advantage of the following disclosure exemptions in preparing these financial
statements, as permitted by FRS 102 "The Financial Reporting Standard applicable in the UK and Republic of
Ireland":

the requirements of Section 7 Statement of Cash Flows;
the requirement of Section 33 Related Party Disclosures paragraph 33.7.

Preparation of consolidated financial statements
The financial statements contain information about Fizz Experience Limited as an individual company and do
not contain consolidated financial information as the parent of a group. The company is exempt under Section
400 of the Companies Act 2006 from the requirements to prepare consolidated financial statements as it and its
subsidiary undertakings are included by full consolidation in the consolidated financial statements of its ultimate
parent, Fizz Holdings Limited, The Atrium, Curtis Road, Dorking, England RH4 1XA.

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

3. ACCOUNTING POLICIES - continued

Significant judgements and estimates
In preparing these financial statements, the directors have made the following judgements:

- Determine whether leases entered into by the company either as a lessor or a lessee are operating lease or
finance leases. These decisions depend on an assessment of whether the risks and rewards of ownership have
been transferred from the lessor to the lessee on a lease by lease basis.
- Determine whether there are indicators of impairment of the company's tangible and intangible assets, including
goodwill. Factors taken into consideration in reaching such a decision include the economic viability and
expected future financial performance of the asset and where it is a component of a larger cash-generating unit,
the viability and expected future performance of that unit.

Other key sources of estimation uncertainty

- Intangible fixed assets
Intangible fixed assets, are amortised over their useful life taking into account the probable future economic
benefits, where appropriate. The economic useful lives of the assets and probable future economic benefits are
assessed annually and may vary depending on a number of factors.

- Tangible fixed assets

Tangible fixed assets are depreciated over their useful lives taking into account residual values, where
appropriate. The actual lives of the assets and residual values are assessed annually and may vary depending on
a number of factors. In re-assessing asset lives, factors such as technological innovation, product life cycles and
maintenance programmes are taken into account. Residual value assessments consider issues such as future
market conditions, the remaining life of the asset and projected disposal values.

Turnover
The turnover shown in the profit and loss represents amounts receivable for services provided during the year in
the normal course of business, net of trade discounts, VAT and other sales and related taxes.

Intangible assets
Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost
less any accumulated amortisation and any accumulated impairment losses.

An impairment loss has been recognised in the Statement of Comprehensive Income, following an assessment at
the Statement of Financial Position date indicating the recoverable amount was less than its carrying value.

Development costs are being amortised evenly over their estimated useful life of five years.

Tangible fixed assets
Tangible fixed assets held for the company's own use are stated at cost less accumulated depreciation and
accumulated impairment losses.

Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful
life or, if held under a finance lease, over the lease term, whichever is the shorter.

Plant and machinery - 33% on cost
Fixtures and fittings - 20% on cost
Motor vehicles - 20% on cost
Computer equipment - 33% on cost and 20% on cost

Investments in subsidiaries
Investments in subsidiary undertakings are recognised at cost.

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

3. ACCOUNTING POLICIES - continued

Financial instruments
Basic financial assets, including trade debtors, other debtors, loans to fellow group companies, loans to directors,
cash and bank balances and investments in shares, are initially measured at the transaction price including
transaction costs and are subsequently recognised at amortised cost.

Basic financial liabilities, including trade creditors, other creditors and trade finance, are initially recognised at
transaction price and are subsequently recognised at amortised cost.

Classification of financial liabilities

Financial liabilities and equity instruments are classified according to the substance of the contractual
arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of
the entity after deducting all of its financial liabilities.

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Statement of Comprehensive
Income, except to the extent that it relates to items recognised in other comprehensive income or directly in
equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or
substantively enacted by the statement of financial position date.

Intangible fixed assets - research and development
In the research phase of an internal project it is not possible to demonstrate that the project will generate future
economic benefits and hence all expenditure on research shall be recognised as an expense when it is incurred.
Intangible assets are recognised from the development phase of a project if and only if certain specific criteria
are met in order to demonstrate the asset will generate probable future economic benefits and that its cost can be
reliably measured. The capitalised development costs are subsequently amortised on a straight line basis over
their expected useful economic lives, which is 5 years.

The expected useful economic life of development costs are estimated based on business plans which set out the
development plan and time to market for the associated project.

If it is not possible to distinguish between the research phase and the development phase of an internal project
the expenditure is treated as if it were all incurred in the research phase only.

Foreign currencies
Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the
statement of financial position date. Transactions in foreign currencies are translated into sterling at the rate of
exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the
operating profit.

Hire purchase and leasing commitments
Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the
lease.

Where assets are financed by leasing agreements that give rights approximately to ownership (finance leases), the
assets are treated as if they has been purchased outright. The amount capitalised is the present value of the
minimum lease payments payable over the term of the lease. The corresponding leasing commitments are shown
as amounts payable to the lessor. Depreciation on the relevant assets is charged to profit or loss over the shorter
of estimated useful economic life and the term of the lease.

Lease payments are analysed between capital and interest components so that the interest element of the payment
is charged to profit or loss over the term of the lease and is calculated so that it represents a constant proportion
of the balance of capital repayments outstanding. The capital part reduces the amounts payable to the lessor.

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

3. ACCOUNTING POLICIES - continued

Pension costs
The company operates a defined contribution pension scheme for employees. The assets of the scheme are held
separately from those of the company. The annual contributions payable are charged to the profit and loss
account.

Holiday pay accrual
A liability is recognised to the extent of any unused holiday pay entitlement which has accrued at the balance
sheet date and carried forward to future periods. This is measured at the undiscounted salary cost of the future
holiday entitlement so accrued at the balance sheet date.

Dividends
Equity dividends are recognised when they become legally payable. Interim equity dividends are recognised
when paid. Final equity dividends are recognised when approved by the shareholders at an annual general
meeting. Dividends on shares recognised as liabilities are recognised as expenses and classified within interest
payable.

4. TURNOVER

The turnover and profit before taxation are attributable to the one principal activity of the company.

An analysis of turnover by class of business is given below:

2019 2018
£    £   
Sales of goods 3,107,075 3,226,814
Rendering of services 10,657,055 10,099,978
13,764,130 13,326,792

5. EMPLOYEES AND DIRECTORS
2019 2018
£    £   
Wages and salaries 7,637,096 7,178,586
Social security costs 386,685 358,396
Other pension costs 72,683 51,394
8,096,464 7,588,376

The average number of employees during the year was as follows:
2019 2018

Number of head office staff 26 24
Number of other staff 798 802
Number of directors 3 3
827 829

2019 2018
£    £   
Directors' remuneration 286,514 360,623
Directors' pension contributions to money purchase schemes 3,416 4,285

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

5. EMPLOYEES AND DIRECTORS - continued

The number of directors to whom retirement benefits were accruing was as follows:

Money purchase schemes 3 3

Information regarding the highest paid director is as follows:
2019 2018
£    £   
Emoluments etc 159,528 174,089
Pension contributions to money purchase schemes 1,207 1,169

6. OPERATING PROFIT

The operating profit is stated after charging:

2019 2018
£    £   
Other operating leases 96,421 56,331
Depreciation - owned assets 30,806 46,469
Loss on disposal of fixed assets - 4,112
Development costs amortisation 50,426 64,220
Auditors' remuneration 24,770 24,860
Foreign exchange differences 450 -

7. AMOUNT WRITTEN OFF
2019 2018
£    £   
Bad debts (3,833 ) (172,981 )

The bad debts written off above is relating to the debts due from its wholly owned subsidiary.

8. TAXATION

Analysis of the tax charge
The tax charge on the profit for the year was as follows:
2019 2018
£    £   
Current tax:
UK corporation tax 4,635 5,682
Over/under provision in prior - (87 )

Tax on profit 4,635 5,595

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

8. TAXATION - continued

Reconciliation of total tax charge included in profit and loss
The tax assessed for the year is lower than the standard rate of corporation tax in the UK. The difference is
explained below:

2019 2018
£    £   
Profit before tax 196,644 198,217
Profit multiplied by the standard rate of corporation tax in the UK of 19%
(2018 - 19%)

37,362

37,661

Effects of:
Expenses not deductible for tax purposes 29,430 46,589
Capital allowances in excess of depreciation (2,178 ) -
Depreciation in excess of capital allowances - 2,877
Adjustments to tax charge in respect of previous periods - (87 )
Group relief (851 ) (18,317 )
Enhanced Research & Development deduction (59,128 ) (63,128 )
Total tax charge 4,635 5,595

9. DIVIDENDS
2019 2018
£    £   
Ordinary shares of 20p each
Interim 4,000 50,000

10. INTANGIBLE FIXED ASSETS
Development
costs
£   
COST
At 1 April 2018 321,098
Additions 118,392
Impairments (187,361 )
At 31 March 2019 252,129
AMORTISATION
At 1 April 2018 118,032
Amortisation for year 50,426
Impairments (91,284 )
At 31 March 2019 77,174
NET BOOK VALUE
At 31 March 2019 174,955
At 31 March 2018 203,066

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

11. TANGIBLE FIXED ASSETS
Plant and Computer
machinery equipment Totals
£    £    £   
COST
At 1 April 2018 201,066 271,949 473,015
Additions - 37,766 37,766
At 31 March 2019 201,066 309,715 510,781
DEPRECIATION
At 1 April 2018 182,889 258,959 441,848
Charge for year 12,646 18,160 30,806
At 31 March 2019 195,535 277,119 472,654
NET BOOK VALUE
At 31 March 2019 5,531 32,596 38,127
At 31 March 2018 18,177 12,990 31,167

12. FIXED ASSET INVESTMENTS
Shares in
group
undertakings
£   
COST
At 1 April 2018 3,583
Disposals (3,572 )
At 31 March 2019 11
NET BOOK VALUE
At 31 March 2019 11
At 31 March 2018 3,583

The company's investments at the Statement of Financial Position date in the share capital of companies include
the following:

Fizz Experience Pty Limited
Registered office: Australia
Nature of business: Management services
%
Class of shares: holding
Ordinary 100.00

Warehouse Demo Services Limited
Registered office: United Kingdom
Nature of business: Dormant
%
Class of shares: holding
Ordinary 100.00

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

12. FIXED ASSET INVESTMENTS - continued

Say Nice Things Limited
Registered office: United Kingdom
Nature of business: Stationery supplies
%
Class of shares: holding
Ordinary share 100.00

The company ceased trading on 31 December 2018 and was dissolved on 19 November 2019.

13. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2019 2018
£    £   
Trade debtors 1,777,268 1,562,386
Amounts owed by group undertakings 144,281 369,382
Other debtors 616,408 107,398
Directors' current accounts 9,228 12,471
Tax 2,254 -
Prepayments and accrued income 480,215 437,481
3,029,654 2,489,118

14. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2019 2018
£    £   
Trade creditors 584,533 635,378
Corporation tax 6,802 5,595
Social security and other taxes 96,875 84,915
VAT 462,655 453,014
Other creditors 30,090 12,374
Directors' current accounts - 10,000
Accruals and deferred income 231,979 204,756
Trade finance 385,028 163,601
1,797,962 1,569,633

15. LEASING AGREEMENTS

Minimum lease payments under non-cancellable operating leases fall due as follows:
2019 2018
£    £   
Within one year 63,369 132,455
Between one and five years - 42,606
63,369 175,061

The Company recognised operating lease payments of £122,677 (2018:£128,737) during the year.

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

16. SECURED DEBTS

The following secured debts are included within creditors:

2019 2018
£    £   
Invoice discounting facility 385,028 163,601

This amount is secured against trade debtors of £1,777,268.

17. FINANCIAL INSTRUMENTS

The company's financial instruments may be analysed as follows:

2019 2018
Financial assets
Financial assets that are debt instruments measured at amortised cost £2,596,512 £2,204,011


Financial liabilities 2019 2018
Financial liabilities measured at amortised cost £1,231,630 £1,026,109


18. CALLED UP SHARE CAPITAL


Allotted, issued and fully paid:
Number: Class: Nominal 2019 2018
value: £    £   
90 Ordinary 20p 18 18

The shares rank equally for voting purposes, for any distribution on a winding-up and entitlement to dividends.

19. RESERVES
Capital
Retained redemption
earnings reserve Totals
£    £    £   

At 1 April 2018 1,306,054 20 1,306,074
Profit for the year 192,009 192,009
Dividends (4,000 ) (4,000 )
At 31 March 2019 1,494,063 20 1,494,083

Retained earnings

This reserve records retained earnings and accumulated losses.

Capital redemption reserve

This reserve shows the value of historic redemption of its own shares.

FIZZ EXPERIENCE LIMITED (REGISTERED NUMBER: 02031289)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 MARCH 2019

20. PENSION COMMITMENTS

The company operates a defined contribution scheme. In the current year included in the profit and loss accounts
the company contributed £72,683 (2018: £51,394) to the scheme. Included within other creditors are unpaid
pension contributions of £13,582 (2018: £6,664).

21. ULTIMATE PARENT COMPANY

Fizz Experience Group Limited, a company registered in England and Wales, is regarded by the directors as
being the company's parent company. The registered office of Fizz Experience Group Limited is The Atrium,
Curtis Road, Dorking, Surrey RH4 1XA.

Fizz Holdings Limited, a company registered in England and Wales, is regarded by the directors as being the
company's ultimate parent company. The registered office of Fizz Holdings Limited is The Atrium, Curtis Road,
Dorking, Surrey RH4 1XA. Copies of the ultimate parent's accounts can be obtained from the Registrar of
Companies, Companies House, Crown Way, Cardiff CF14 3UZ

22. DIRECTORS' ADVANCES, CREDITS AND GUARANTEES

During the year the company advanced £3,140 in total to directors, and £6,383 in total was repaid by directors.
The loans advanced to directors are interest free and repayable on demand.

At the balance sheet date the company was owed £9,228 (2018: £12,471) in total by directors.

23. RELATED PARTY DISCLOSURES

The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The
Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party
transactions with wholly owned subsidiaries within the group.

During the year the company disposed one of its wholly owned subsidiaries to the directors at its par value.